Tata Interactive Systems (TIS) is a global pioneer in custom e-learning content, and owner of TOPSIM™ simulation products. TOPSIM, the flagship product of Tata Interactive Systems, has been successfully implemented across the world in 150 corporations and 300 educational institutions. It is a simulation that has been proven to translate into robust business benefits for the world’s leading companies.

With a team of over 600 multi-disciplinary specialists, TIS creates 3000+ hours of learning content across 160+ concurrent projects every year. TIS' solutions have proven their effectiveness at more than 60 Fortune 500 companies, leading educational institutions and government departments. TIS is the only learning solutions organization in the world to be assessed at Level 5 in both the SEI-CMM and P-CMM frameworks. Its solutions have won prestigious awards including Brandon Hall, APEX, BETT and BIMA.
Smartsims accelerates business learning through computer simulation. Started in 1992 as a research and consulting team at the University of Auckland, the goal was to create resources to improve the learning process for business participants and businesses. Simulation was the best way to get people more actively involved in the learning process, and so to improve the effectiveness and efficiency of the learning.
Smartsims business simulations ensure participants consider the circumstances of Customer, Competitors and Company Competence [the 3 C's] and engage in decisions on Product, Price, Promotion, and Place (Distribution) [the 4 P's] specific to either general business strategy or marketing strategy and implementation depending on the course focus. They are required to analyze data, collaborate with each other, and make decisions just like managers in the real world with their performance being ranked on Shareholder Value against other teams.