iInteract Manufacturing develops a comprehensive understanding of managing a manufacturing firm engaged in a competitive marketplace. Participants are exposed to various manufacturing processes such as capacity planning & utilization, inventory control, product innovation, cost efficiencies, distribution channel management etc. They get to make cross-functional decisions in a virtual environment modeled on real market conditions of manufacturing industry.
Participants get divided into teams each of them running a virtual manufacturing company. The objective of each team would be to define & achieve goals for their company. They Learn to achieve these goals by making key decisions in various departments including Production, Marketing, Finance, R&D, HR etc. over several simulated periods.
The decisions are fed into the simulation software for all teams, generating Real Reports of all the virtual companies. At the end of each decision period, teams Experience cross-functional decisions outcomes & Analyze current market standing of their company. The evaluation is done on various factors including but not limited to Profit, ROA, Market Share, Shareholder Value, ROI, ROE, etc.